What If Red Bull Was An Airline: Episode 3

Welcome back to “What if Brands Switched Careers” — the series where we reimagine iconic brands diving into industries that aren’t exactly in their comfort zone.

We’ve already seen Nike hustle into banking and IKEA piece together a dating app. This time, we’re giving wings to another famous brand, quite literally.

Today’s Brand: Red Bull

Red Bull, the brand famous for extreme sports, late-night studying sessions, and keeping us awake through Monday morning meetings. But what if instead of just giving you metaphorical wings, Red Bull actually took you up in the air?

Fasten your seatbelts, because Red Bull Airlines is ready for takeoff.

Ad Concept 1: Spin for Your Next Adventure

Tagline: Unscripted Journeys Only

Scene: Travelers eagerly approach a giant roulette wheel at check-in, spinning to discover their surprise epic destination.

Voiceover:
“Spin the wheel, let chance guide your next adventure. Red Bull Airlines — Journeys for the spontaneous!”

Ad Concept 2: Sleep is Overrated

Tagline: Jet Lag is for the Ordinary Travelers

Scene: Passengers land at midnight, but instead of going to the hotel room, they immediately go nightclubbing, surfing, night skiing, etc.

Voiceover:
“Sleep later — adventure now. Red Bull Airlines — because jet lag is for ordinary travelers.”

Ad Concept 3: Welcome to Adventure Class

Tagline: Adventure Class — Because First Class Wasn’t Enough

Scene: An average traveler nervously boards the Red Bull flight together with seemingly wealthy men, but he’s seated at the front where first class should be. Then he’s being treated as a premium customer. It turns out though this is no first class, but Adventure Class and he’s given an energy drink and VR set where he does extreme sports during the flight.

Voiceover:
“Forget more legroom, we’re giving you more thrill room. Welcome to Adventure Class where the flight is part of the journey.”

The Wrap-Up

Would we book a flight with Red Bull Airlines?

Absolutely. If adventure, thrill, and memorable journeys define your ideal trip, this airline is your new boarding pass.

Ready to see which iconic brand takes on a new industry next? Subscribe and stay ready for departure!